Showing 180 posts

Big Billion Days 2020 Preview: Flipkart Offers Pre-Booking and Daily Shopping Games To Drive Sales

Launched in 2014, the Big Billion Days shopping festival is the annual flagship shopping event of Walmart-owned Indian retailer Flipkart. The Big Billion days sale will take place on October 16–21 this year. We explore a preview of key features of this year’s Big Billion Days shopping festival, including pre-booking, shopping games, offers and promotions, and upcoming events by retail competitors.

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Halloween 2020 US Retail Preview: Covid-19 Spooks Festivities and Haunts Retail

As Halloween kicks off the US Holiday season, festivities are likely to be impacted by the coronavirus pandemic. We discuss the impact of Covid-19 on Halloween celebrations and retail spending. We also explore the detailed insights provided by our September 22 survey on US consumers’ behaviors, concerns and expectations in relation to this year’s Halloween holiday, with a focus on the implications for US retail.

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US Back to School 2020: Digital Trends and Digital Learning—Online Sales Set To Be Up Strongly in a Weak Total Market

As part of our US Back to School 2020 series, we present three insights into digital trends this season—covering e-commerce market share and growth, consumer expectations of how and where they will shop for BTS, and how retailers are promoting digital shopping. We also discuss the role of remote learning in school-reopening plans and how this is impacting BTS shoppers’ spending expectations for online learning.

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Insights from Amazon Prime Day 2020 in India: A Precursor to Prime Day in Other Markets

We present insights from Amazon’s Prime Day event in India, which took place on August 6–7. We discuss the e-commerce giant’s preparations for the event this year, headline deals and consumer challenges. We discuss how the event in India is a precursor to Amazon’s Prime Day in other markets later in the year, and its implications for brands and retailers.

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US Back to School 2020: Consumer Survey Update—Further Shift of Spending from In-School to Digital Learning

Part of our US Back to School 2020 series, we provide an update on consumer attitudes toward the back-to-school season, based on a recent Coresight Research survey of US consumers. We discuss our findings across three key topics—spending expectations, concerns about Covid-19 and attitudes toward in-store versus online shopping—with a focus on in-school versus online learning.

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US Back to School 2020: A Redefined Shopping Basket

Part of our US Back to School 2020 series, we look at what the shopping basket may look like this season amid uncertainty around school and college reopening models due to the coronavirus crisis. We discuss the challenges that retailers face in determining demand and the implications of the transformed BTC season for students and retailers.

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US Back to School 2020: The Outlook for Retail amid Uncertainty and a Gloomy Economic Backdrop

Launching our US Back to School 2020 series, we outline our expectations for the season this year, which is being shaped by the coronavirus crisis. We discuss the core market drivers behind our estimates of consumer spending in the US—including consumer focus on health and safety, the impact of Covid-19 on discretionary retail, potential school and college reopening models and the economic backdrop.

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