Showing 37 posts

The US Retail Media Market: Understanding the Ad Buyer’s Perspective in CPG

Ad buyers increasingly expect more from retailers’ retail media networks (RMNs), including more personalized and targeted ads. Coresight Research and NIQ explore shortfalls and opportunities in the retail media market, including personalized promotions, from a CPG brand advertiser’s perspective, and discuss their implications for retailers, based on proprietary Coresight Research survey data.

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Insights Video: Key Themes from Groceryshop 2023

In this Insights Video, we present highlights from our coverage of Groceryshop 2023, across themes including unified shopping experiences, future-proofing and new growth opportunities. Coresight Research is a research partner of Groceryshop 2023.

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Groceryshop 2023 “Shark Reef” Startup Pitch Competition: Preview—12 Innovators, Four Areas of Retail Disruption

We preview the Groceryshop 2023 “Shark Reef” Startup Pitch competition, presenting the 12 participating technology innovators, which span four areas of retail disruption: artificial intelligence (AI), inventory management and supply chain, marketing and loyalty, and e-commerce fulfillment. Coresight Research is a research partner of Groceryshop 2023.

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Shoptalk Europe 2023 Wrap-Up: Exploring the Role of Key Technologies and Channels in the Future of Retail—Autonomous Stores, Generative AI, Retail Media and More

We present a wrap-up of Shoptalk Europe 2023, exploring five major themes: technology, store experience, shopper engagement, organizational changes, and emerging channels and business models. Our insights cover autonomous stores, generative AI (artificial intelligence), retail media, Web3, livestreaming and more. Coresight Research is a research partner of Shoptalk Europe 2023.

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