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Fanatics (Private)

Fanatics is a US-based retailer of licensed sportswear, sports equipment and merchandise. Headquartered in Jacksonville, Florida, the company operates stores in Australia, China, the UK and the US, among other countries.

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Product TypeDeep Dive | premium

US Consumer Tracker: Further Steps Taken Toward Resuming Social Activities (Full Report)

Our latest survey report provides a detailed update on US consumers’ behaviors, concerns and expectations, with a focus on the implications for retail. We present findings on where, how and how much consumers are shopping, as well as consumer avoidance of public places and what activities they have done in the past two weeks. Our consumer survey was undertaken on May 10.

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Product TypeInsight Report | premium

Livestreaming Latest, May 2021: Personalization and Community Building Emerge as Key Trends

Our new Livestreaming Latest series provides regular updates on the variety of approaches in livestreaming e-commerce that are emerging around the world, across different retail sectors. We present recent market developments and discuss three notable trends in the livestreaming space, covering personalization and community building. We also offer examples of recent livestreaming events from retail companies globally.

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Product TypeInsight Report | premium

China Retail Insights: The Rise of Virtual Influencers as an Innovative Marketing Tool

Virtual influencers are a growing phenomenon in China. We explore the evolution of the concept, the different types of virtual influencers, and how brands and retailers can use these digital characters to increase engagement with young consumers in China—including through livestreaming. We present notable examples in the market and consider the benefits and drawbacks of virtual influencers.

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Product TypeDeep Dive | premium

US Consumer Tracker: Fewer Consumers Are Avoiding Public Transport, Overall Recovery Continues (Full Report)

Our latest survey report provides a detailed update on US consumers’ behaviors, concerns and expectations, with a focus on the implications for retail. We present findings on where, how and how much consumers are shopping, as well as consumer avoidance of public places and what activities they have done in the past two weeks. Our consumer survey was undertaken on May 3.

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Product TypeStore Tracker | premium

US Store Tracker Extra, April 2021: Openings To Result in 50 Million Square Feet of New Retail Space This Year

The US Store Tracker Extra monthly series offers insight into retailers’ store closure and opening announcements. We include details on closures and openings as a percentage of total store base as well as square-footage impact. This report also offers a comparison between year-to-date announced closures and openings, as of April 30, 2021, versus the comparable period in 2020.

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Product TypeDeep Dive | premium

US Consumer Tracker: How Consumers Plan To Celebrate and Spend for Mother’s Day (Full Report)

Our latest survey report provides a detailed update on US consumers’ behaviors, concerns and expectations, with a focus on the implications for retail. This week, we discuss consumer’s celebration and spending plans for Mother’s Day. We also present findings on where, how and how much consumers are shopping, as well as consumer avoidance of public places and what activities they have done in the past two weeks. Our consumer survey was undertaken on April 26.

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