Showing 47 posts

Livestreaming Latest, January 2022: Monetization and E-Commerce Tools Empower Content Creators

As part of our Livestreaming Latest series, we present recent M&A and investment activity as well as three notable trends in the global livestreaming space: the expansion of monetization tools for creators, new live shopping events from the social media giants, and game-changing technology partnerships. We also offer examples of recent livestreaming events from retail companies globally.

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Livestreaming Latest, December 2021: Livestreaming Fires Up Holiday Shopping

As part of our Livestreaming Latest series, we present recent M&A and investment activity as well as three notable trends in the global livestreaming space—namely, the impact of livestreaming on Singles’ Day 2021; the launch of ambitious holiday livestreaming schedules; and the growing diversity of livestreaming formats. We also offer examples of recent livestreaming events from retail companies globally.

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Livestreaming Latest, November 2021: Live Shopping Marathons on Facebook and Instagram

As part of our Livestreaming Latest series, we present recent M&A and investment activity as well as three notable trends in the global livestreaming space—namely, the launch of marathon live shopping events, the growing use of partnerships and the expansion of live shopping into new markets. We also offer examples of recent livestreaming events from retail companies globally.

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Livestreaming Latest, October 2021: In-Store and Embedded Videos Are Gaining Popularity

As part of our Livestreaming Latest series, we present recent M&A and investment activity as well as three notable trends in the global livestreaming space—namely, the rise of a new breed of livestream host, the streaming options for store-based retailers and the spread of livestream content onto product pages. We also offer examples of recent livestreaming events from retail companies globally.

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Competitions and Festivals Heat Up the Live-Shopping Space: Livestreaming Latest, September 2021

As part of our Livestreaming Latest series, we present recent M&A and investment activity as well as three notable trends in the global livestreaming space—namely, the launch of new live shopping festivals, the use of competitions to engage viewers and the rise of themed livestreams. We also offer examples of recent livestreaming events from retail companies globally.

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Coresight Research’s Livestream Shopping 2021 Virtual Conference and Innovator Showcase—Five Competing Startups, Five Myths Busted and Five Panel Insights

We provide coverage of Livestream Shopping 2021, a digital conference hosted on August 18, 2021, by Coresight Research. The event comprised a pitch session with five innovative livestreaming-tech startups, as well as a fireside chat that busted five livestream myths and a panel discussion, with five key insights into livestream shopping and consumer engagement.

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Livestreaming Latest, August 2021: M&A and Investments Continue; Brands Diversify Product Catalogs and Connect with Communities

As part of our Livestreaming Latest series, we present recent M&A and investment activity as well as three notable trends in the global livestreaming space—namely, the rapid launch of new brands, diversifying product catalogs and brands’ efforts to connect with consumer communities. We also offer examples of recent livestreaming events from retail companies globally.

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