Insight Report 10 minutes PremiumLivestreaming Latest, November 2021: Live Shopping Marathons on Facebook and Instagram Coresight Research November 11, 2021 What's InsideWe present recent market developments in the global livestreaming space, including M&A activity and investments. We also discuss three notable livestreaming trends— namely, the launch of marathon live shopping events, the growing use of partnerships and the expansion of live shopping into new markets. We offer examples of recent livestreaming events from brands and retailers globally, with highlights from Hyundai, LG, L’Oréal Paris and Yves Rocher. This report is part of our Livestreaming Latest series, which provides regular updates on the variety of approaches in livestreaming e-commerce that are emerging around the world, across different retail sectors. Read the previous report in the series, which covers the growing popularity of in-store and embedded videos. Watch Coresight Research’s Livestream Shopping 2021 Virtual Conference on demand. Click here to read more Coresight Research coverage of livestreaming. This report is for subscribers only. Learn more about subscriptions here.If you are a subscriber, please log in. This document was generated for Other research you may be interested in: Weekly US and UK Store Openings and Closures Tracker 2023, Week 25: UK Store Openings Cross 1,000May 2023 US Retail Sales: Resilient Consumers Drive Retail Sales GrowthIndia’s Post-Pandemic Retail Revival: Five Key Trends Signaling the Brick-and-Mortar ComebackHas the Chip Shortage Ended? What Does This Mean for Retailers?
