Insight Reports 10 minutes PremiumLivestreaming Latest, August 2021: M&A and Investments Continue; Brands Diversify Product Catalogs and Connect with Communities Bao Arakov Author By Coresight Research August 12, 2021 What's InsideWe present recent market developments in the global livestreaming space, including M&A activity and investments. We also discuss three notable livestreaming trends—namely, the rapid launch of new brands, diversifying product catalogs and brands’ efforts to connect with consumer communities. We offer examples of recent livestreaming events from brands and retailers globally, with highlights from Tmall, Showcase, Foreo, Kylie Cosmetics and Walmart. This report is part of our Livestreaming Latest series, which provides regular updates on the variety of approaches in livestreaming e-commerce that are emerging around the world, across different retail sectors. Read the previous report in the series, which covers multichannel streaming, an emphasis on educational content and regularized broadcast schedules. August 12, 2021 Premium This report is for Premium subscribers only. Learn more about subscriptions here. Other research you may be interested in: