Deep Dive 14 minutes PremiumPlaybook: Livestreaming E-Commerce—A Guide for Global Brands and Retailers Coresight Research October 8, 2021 What's InsideThe Coresight Research Playbook series provides recommendations for brands, retailers and marketplaces seeking to tap growth segments and emerging trends. Coresight Research has identified livestreaming e-commerce as one of the key trends to watch in retail. In this Playbook, we outline key strategies that brands and retailers can adopt to launch in the growing livestreaming e-commerce space, covering the following: Livestream channel and format Choosing the right hosts Driving authentic conversation Consumer communities Brand stories Dedicated livestreaming teams Cadence of livestreaming sessions Click here to read more Coresight Research coverage of livestreaming. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: US CPG Sales Tracker: E-Commerce Growth Accelerates, But Not for BeautyWeekly US and UK Store Openings and Closures Tracker 2023, Week 44: Poundland Drives UK Store OpeningsThe 50+ Woman: What Does She Want from the Beauty Industry?October 2023 Leading Indicators of US Retail Sales: Mixed Signals as Retail Heads into Holiday