Festivals and Holidays

Access research reports and presentations on the retail and technology ecosystem, including consumers, companies, economies, and retail and technology trends. Use the filters below to find research reports and presentations by sector, theme, company or other parameters. Alternatively, use the search box above to find relevant research content.

Deep Dive | December 6, 2019 Premium

Holiday 2019: Retailers Harness the Power of Social Media

Continuing our Holiday 2019 series, we outline the popularity of social media channels among holiday shoppers for gift inspiration and promotion tracking. We discuss the engagement of selected retailers—including Amazon, Target and Walmart—and outline their holiday campaigns heading into the holiday season.

Flash Report | December 4, 2019

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Holiday 2019: US Cyber Monday Digital Sales Hit $9.4 Billion

Cyber Monday continued Black Friday’s streak of record-breaking online sales for a roaring start to the holiday shopping season in the US. Sales were especially heavy at the last minute, with consumers spending an average of $11 million per minute in the final hour.

Flash Report | December 3, 2019

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Holiday 2019: US Black Friday Sees Companies Promote More Heavily, Shoppers Continue to Migrate Online

In the US, this year’s Black Friday saw retailers promote more heavily than last year and consumers continue to migrate to online platforms.

Insight Report | November 30, 2019 Free Report

Holiday 2019: US Black Friday Insights

On November 29, the Coresight Research team undertook its fifth annual tour of stores for Black Friday. We visited 65 stores of 32 different retailers in the US. In this report, we analyze each store according our proprietary BEST framework for physical retail.

Insight Report | November 30, 2019 Free Report

Holiday 2019: UK Black Friday Insights

On November 29, Coresight Research’s UK team undertook its fifth annual tour of stores in central London for Black Friday. In this report, we pick out likely outperformers, one apparent underperformer and other stores of note. We also provide a table comparing promotions this year to those of 2018.

Insight Report | November 27, 2019 Premium

Alibaba: A Timeline of Key Events

From 2017 to 2019, Alibaba expanded its cloud business into new territories outside China. We examine key events from the company’s recent history as part of our Retailers’ Timelines series.

Deep Dive | November 26, 2019 Premium

Holiday 2019: Hottest Toys

Continuing our Holiday 2019 series, we outline key trends that we think are going to influence toy gifting in the US this shopping season. We also consider the competitive strategies of major players in the toys and games sector, including Amazon and Walmart.

Insight Report | November 25, 2019 Premium

Holiday 2019: Black Friday—Calendar Shift Prompts US Retailers To Pull Deals Forward

Part of our Holiday 2019 series, this report offers our preview to the Black Friday shopping holiday in the US this year. We consider the early promotions of selected retailers such as Amazon, Target and Walmart, and detail online revenue forecasts and the impact of tariffs and trade uncertainty on US retailers this holiday season.

Analyst Corner | November 22, 2019

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Weinswig’s Weekly—November 24, 2019

This week’s note “From the Desk of Deborah Weinswig” looks at the declining importance of Black Friday as holiday shopping spreads throughout the year.

Insight Report | November 21, 2019 Premium

Singles’ Day 2019: Analyzing New Entrants, from Allbirds to Everlane

Continuing our coverage of Singles’ Day 2019 in China, we discuss the new entrants to Alibaba’s e-commerce platforms, which participated in the shopping holiday for the first time this year. Looking to penetrate the China market, these brands—across multiple sectors including beauty, parent-and-baby and personal care—employed different strategies to promote their products and engage with consumers.

Event Coverage | November 20, 2019

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Key Insights from CEW’s Connected Consumer Conference 2019

We discuss the key insights from the Connected Consumer Conference 2019, with an emphasis on the beauty sector. We cover the changing consumption in China and findings from Singles’ Day this year, the emergence of “harmonized retail” and the growing influence of social media in commerce.

Insight Report | November 20, 2019 Premium

Singles’ Day 2019: Analyzing Four New Retail Strategies

This year’s Singles’ Day was another record-breaker. Each year, Alibaba tweaks its approach based on prior years’ learnings. New Retail was the key this year.

Event Coverage | November 19, 2019

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Singles’ Day 2019: Observing China Forum—Digitalization Is Reshaping Commerce

Continuing our coverage of Singles’ Day 2019 in China, we discuss the key insights from Alibaba’s Observing China Forum, which focused on changing consumer demand, digitalization and the future of the annual shopping holiday.

Insight Report | November 19, 2019 Premium

Singles’ Day 2019: Analyzing New Products

New products were a pillar of Alibaba’s 2019 Singles’ Day shopping festival strategy, with over 1 million new products launched. We review the new offerings on Tmall to understand the significance of the new product strategy and the benefits for brands and retailers.

Deep Dive | November 18, 2019 Premium

Singles’ Day 2019: Analyzing Brands and Retailers’ Marketing Campaigns

This report is the first in a series analyzing brands’ and retailers’ activities for Singles’ Day 2019. We assess the different promotional strategies that brands employed in the lead up to November 11 this year as they looked to increase customer engagement and maximise sales potential.