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US Holiday 2020 Retail First Look: Coronavirus Crisis Likely To Meaningfully Hit Demand

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Coresight Research

What's Inside

Amid the coronavirus crisis, we offer an early—and tentative—view on how consumer demand may shape up in retail’s peak holiday season this year.

  • Our early estimates for holiday 2020 retail sales are informed by our conversations with US retail executives.
  • We draw on our proprietary consumer surveys, including those which asked US shoppers how long they expected the coronavirus crisis to impact their spending.
  • We provide an illustrative model for how we think retail’s trough and recovery could look in 2020.
  • We explore the implications for US retailers of a coronavirus-impacted holiday season.

Click here to view Coresight Research’s ongoing coverage of the coronavirus outbreak.

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