Deep Dive 14 minutes Premium

US Survey Update: Online Grocery Shopping Looks To Be Here To Stay (Full Report)

What's Inside

Coresight Research’s August 19 survey provides a detailed update on US consumers’ behaviors, concerns and expectations amid the coronavirus crisis, with a focus on the implications for US retail.

This week, we focus on consumers’ online grocery shopping behaviors—comparing the results with our US online grocery survey findings from mid-March. Our findings cover the following:

  • The most-shopped online grocery retailers—including Amazon, Target and Walmart
  • The shift of grocery shopping to e-commerce
  • The adoption of online grocery shopping as a consequence of Covid-19—and consumer expectations for their frequency of online grocery shopping once the pandemic eases

We discuss a number of survey findings on consumers’ current and expected behaviors, covering the following:

  • What activities respondents have done in the past two weeks and what they expect to do in the next two weeks
  • Whether respondents are currently avoiding public areas or travel—and which types of places or travel they are avoiding

We also provide trended data for a number of our regular weekly questions on spending and shopping:

  • Whether respondents are buying more or less of any retail categories as a result of the Covid-19 outbreak and, if so, which types of products
  • Whether US shoppers are making more purchases online during the coronavirus outbreak and, if so, which categories

We discuss the implications of our findings for brands and retailers.

The findings provide an update to our previous reports, which were based on surveys undertaken on August 12, August 5, July 29, July 22, July 15, July 8, July 1, June 24, June 17, June 10, June 3, May 27, May 20, May 13, May 6, April 29, April 22, April 15, April 8, April 1, March 25 and March 17–18.

If you do not have a premium subscription, you can access select findings in a complimentary abridged report.

In addition to this survey, click here to view additional coverage of the coronavirus outbreak.

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