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Private Label To Drive Disruption in CPG

Private labels are a serious challenge for CPG brands, taking a considerable share of the market. Retailers have an advantage in capturing consumer insights to develop private label products. Compared to traditional brands, private labels carry lower cost for advertising, marketing and slotting fees.

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Insights from China: The Booming E-Cigarette Market in China

Domestic and foreign e-cigarette players are eying expansion in the China market, with e-cigarettes being promoted as safer alternatives to traditional cigarettes. In fact, the stated intended use (by many of the companies) is to provide a safer alternative for smokers to stop using tobacco.

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