March 24, 2022 Register for Free Access LinkedIn Live: Five E-Commerce Tech Trends for 2022 and Beyond: Keeping it Simple Will be KeyThe continued acceleration of e-Commerce and permanent shift of shoppers to spending online presents huge opportunities to brands and retailers. Retailers who simplify their e-commerce operations, take a data-driven approach, and focus on agility will position themselves to win.
March 17, 2022 Register for Free Access Six Livestreaming Myths Debunked: How to Optimize US Livestreaming E-CommerceLivestreaming e-commerce (shoppable video) presents a significant opportunity for brands and retailers to retain consumer engagement online and drive sales through an entertaining and seamless format.
February 28, 2022 Register for Free Access Retail Trends and Shopper Traffic Update: 2021 Holiday Review, 2022 Early Findings and ExpectationsIn this webinar, we will look at key retail data from the holiday season and identify trends that will drive retail performance in 2022. We will also look at early 2022 retail data to uncover trends that will define the year to come.
February 23, 2022 Register for Free Access LinkedIn Live: Top Three Ways To Use AI To Enhance Your MarketingThe use of AI is expected to be a core focus area in digital marketing as organizations look for innovative and effective ways to enhance their bottom line through marketing. Tune in on Tuesday, February 22, at 11 AM, as Deborah Weinswig, CEO & Founder of Coresight Research, and Alex Olesen, Senior Director of Vertical Strategy at Persado, discuss three areas where AI can enhance your marketing strategy
February 17, 2022 Register for Free Access 10 E-Commerce Tech Trends Reshaping Retail in 2022 and BeyondE-commerce has continued to accelerate since the Covid-19 outbreak as shoppers shift their spending online. However, consumer preferences are changing fast, so it is essential for brands and retailers to take a proactive approach to their e-commerce strategies for 2022 and beyond.
February 14, 2022 Register for Free Access AI-Powered Language: A New Era of Enhanced Customer EngagementThe pandemic-driven surge in e-commerce and emergence of stricter privacy regulations around the use of third-party data has created a conundrum for digital marketers. Forward-thinking businesses are adopting new, innovative approaches that combine Human + Machine in their messaging to creatively communicate and personalize messages. The new era of digital marketing is upon us, and AI, machine learning and first-party data are its core.
February 7, 2022 Register for Free Access Headless Commerce: The Evolution of E-Commerce and Path to ProfitabilityE-commerce has evolved into a cornerstone of the global economy, causing particular disruption in the retail sector over the past few years. The rise of e-commerce has heightened the importance of effective e-commerce infrastructure and the need to address profitability challenges. Just as retailers have adapted to the changing environment and ever-evolving competition, so have the e-commerce infrastructure and tools adapted to support these retailers.
January 21, 2022 Register for Free Access 6 Livestreaming Myths Debunked: Optimizing Livestream Shopping in the USJoin Deborah Weinswig, CEO & Founder of Coresight Research and Vincent Yang, Co-Founder and CEO at Firework, live from NRF, as they debunk 6 popular myths that many retailers believe about livestream shopping in the US!
December 7, 2021 Register for Free Access 3 Actions Retailers Must Take To Optimize Merchandising in a Post-ish Covid WorldReal-time insights and centralized communication were cited in a recent Coresight Research survey as the keys to successful merchandising in a post-ish Covid world where new obstacles have compounded long-standing challenges in merchandising execution.
November 5, 2021 Register for Free Access The Power of AI: Why You Need To Implement Technology-Driven Strategies This Holiday Season and BeyondBy adopting AI (artificial intelligence) technologies, retailers can make significant operational and financial gains: In a recent Coresight Research survey, 52% of retail decision-makers who reported that they use dynamic (AI-driven) strategies for promotion optimization reported a sales increase of greater than 5% as a result.
November 4, 2021 Register for Free Access The Future of Retail: Outlook for Holiday 2021 and BeyondWhat can the past tell us about the future? What channels are consumers buying from? How are labor shortages pressing the retail industry and what can retailers do to adjust? These are some of the urgent questions facing the retail industry as we head into the 2021 holiday shopping season.
October 13, 2021 Register for Free Access The $242 Billion Opportunity: Unwrapping the American Gifting MarketCorporate gifting has undergone a transformation over the past year, since the outbreak of Covid-19 led most businesses to shift the way they operate and engage with their employees and vendors. Corporations are increasingly seeing value in gifts from retailer and merchant brands that are viewed in high regard by their employees, partners and event attendees; the market is no longer a finite segment limited to corporate swag or gift cards.
October 13, 2021 Register for Free Access Holiday 2021: The Critical Missing Element in Your Personalization StrategyThe need for brands and retailers to employ the right personalization solution has substantially increased, with customer loyalty being a key goal against the backdrop of a volatile year in retail that has seen consumers turn to digital channels to make purchases. As we continue to gain an understanding of what a post-ish Covid-19 world looks like, it will be important for brands and retailers look ahead to how they can retain customers in the long term by offering a consistent, aspirational and relevant personalized experience through the holiday season.
September 21, 2021 Register for Free Access retailX: Why Shoppable Live Streaming is Here to StayLivestreaming is a channel that was made popular in China and has recently made waves among US brands and retailers as a new avenue to build consumer engagement and drive e-commerce. Deborah Weinswig, CEO and Founder of Coresight Research, presents a playbook for US brands and retailers on how to effectively leverage livestreaming e-commerce.
August 20, 2021 Register for Free Access Livestream Shopping 2021: Unlock Next-Gen Live CommerceLivestreaming e-commerce has exploded in China and has recently made waves among US brands and retailers as a new avenue to build consumer engagement and drive online sales. Consumers today are turning to brands and retailers that can provide customized expertise and authentic engagement through the digital channel, and so live shopping is gaining traction.