The use of AI is expected to be a core focus area in digital marketing as organizations look for innovative and effective ways to enhance their bottom line through marketing. Tune in on Tuesday, February 22, at 11 AM, as Deborah Weinswig, CEO & Founder of Coresight Research, and Alex Olesen, Senior Director of Vertical Strategy at Persado, discuss three areas where AI can enhance your marketing strategy, including:

1. Producing engaging creative content
2. Creating a personalized customer experience
3. Generating improved first-party data