Analyst Corner 6 minutesRegister for Free AccessAnalyst Corner—Gen Zers vs. Baby Boomers: Uncovering Three Generational Shopping Trends with Aditya Kaushik Aditya Kaushik, Analyst December 8, 2024 What's InsideWelcome to Analyst Corner! Every Sunday, a member of the Coresight Research team discusses upcoming or recent research and their thoughts on interesting topics in their area of expertise. This week, Aditya Kaushik, Analyst, discusses generational shopping trends in the US, based on proprietary consumer survey findings. Discover three key differences between the shopping behavior of Gen Zers and baby boomers. We also highlight our key research from the past week and reports to look out for in the coming week, so you don’t miss out. Other relevant research: Generational Trends in Shopper Behavior: US Consumer Survey Insights Extra The Coresight Research US Consumer Survey Databank provides additional insight into US consumer behaviors from our weekly surveys. Read previous Analyst Corner reports, including last week’s report, which discusses what’s ahead for retail media. Please Login to read the full report. Not a member? Register for a free user account. This document was generated for Other research you may be interested in: Weekly US and UK Store Openings and Closures Tracker 2025, Week 4: Store Closures Near 2,100 in the USRetail Crime and Shrink: More Shoppers Say No to Locked-Up Merchandise; Self-Checkout Gets a MakeoverDollar Tree To Divest Family Dollar: Here’s What It Means—Consumer + Real Estate Data AnalysisFive Ways Brands and Retailers Can Use AI/ML and Shared Data to Energize End-to-End Product Management