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Product TypeDeep Dive | Premium

Wholesale vs. DTC: Strategies for Brands and Retailers

Selling directly to consumers is becoming an increasingly important channel for both new and existing brands. In this report, we compare the wholesale and direct-to-consumer (DTC) sales channels and cover a landscape of brands that are pivoting toward a DTC approach. We also present a playbook for brands and retailers to improve their wholesale and DTC strategies, including alternative wholesale approaches.

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Product TypeInsight Report | Register for Free Access

US CPG Sales Tracker: CPG E-Commerce Growth Continues To Decelerate

The Coresight Research and IRI monthly US CPG Sales Tracker provides our data-driven insights into online sales trends in the US CPG industry—covering the product categories of food & beverage; health & beauty; and general merchandise & homecare. In this free report, we present five key insights into the four weeks ended May 16, 2021.

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Product TypeEvent Coverage | Register for Free Access

Coresight Research x HIVERY: The Age of Precision Category Management—Technology-Driven Assortment Optimization

Coresight Research and HIVERY hosted an online event to discuss the significant incremental value that technology-driven assortment optimization provides retailers and CPG (consumer packaged goods) companies. We present key insights from the event, which explored the age of precision category management.

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Product TypeEvent Coverage | Register for Free Access

Coresight Research x Prevedere: The Power of Intelligent Forecasting for US CPG Companies in an Increasingly Volatile World

Coresight Research and Prevedere hosted an online event to discuss the current consumer packaged goods (CPG) landscape in the US and the importance of using artificial intelligence and machine learning in demand forecasting and personalization. We present key insights from the event.

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Product TypeDeep Dive | Free Report

10 Trends in US CPG

US CPG companies have increasingly adopted advanced technologies, including artificial intelligence and machine learning, amid pandemic-led disruption. In this free report, sponsored by Prevedere, we analyze 10 key trends impacting the US CPG industry that are being driven by such technologies—covering sustainability, demand forecasting, digital shelf optimization and more.

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Product TypeDeep Dive | Free Report

Innovator Intelligence: Why Retail Needs To Revisit SEO

The pandemic-driven surge in e-commerce and the tightening of marketing budgets present an opportunity for retailers to review their search engine optimization (SEO) strategies. In this free report, sponsored by Botify, we analyze the key industry trends driving the need for SEO reconsideration in retail and discuss the importance and benefits of organic search. We also explore the Botify enterprise SEO platform, which can help retailers uncover SEO opportunities to derive real business value.

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Product TypeDeep Dive | Premium

Head-to-Head in CPG: P&G vs. Unilever

As part of Coresight Research’s Head-to-Head series, we compare P&G and Unilever, leading players in the global consumer packaged goods (CPG) industry. In this report, we provide insights into four key elements of their businesses, covering revenue growth and segmentation, as well as the two companies’ strategies for digital transformation and driving growth.

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US CPG Sales Tracker: Tough Comparatives Trigger Slowdown in CPG E-Commerce Growth

The Coresight Research and IRI monthly US CPG Sales Tracker provides our data-driven insights into online sales trends in the US CPG industry—covering the product categories of food & beverage; health & beauty; and general merchandise & homecare. In this free report, we present five key insights from the four weeks ended April 18, 2021.

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Product TypeDeep Dive | Free Report

The Age of Precision Category Management: Hyper-Localized Assortment Optimization Using Advanced Technologies

In order to meet customer demand and expectations, it is essential for CPG companies and retailers to carry the right product assortment. In this report, sponsored by HIVERY, we discuss how CPG companies and retailers can achieve the goal of customer-centricity through the hyper-localization of assortment. We consider challenges in using data and assortment planning, as well as the skills required to succeed in retail category management.

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Product TypeInsight Report | Register for Free Access

US CPG Sales Tracker: CPG E-Commerce Growth Further Decelerates to 56%

The Coresight Research and IRI monthly US CPG Sales Tracker provides our data-driven insights into online sales trends in the US CPG industry—covering the product categories of food & beverage; health & beauty; and general merchandise & homecare. In this free report, we present five key insights from the four weeks ended January 24, 2021

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