Data-driven insights that help companies navigate the changing retail and technology landscape. LEARN MORE
Deep Dives 15 minutes premium

Amazon Apparel Consumer Survey 2020: Amazon Cements Its Lead in US Fashion Market

#
Coresight Research

What's Inside

In our third Amazon Apparel survey report, we explore:

  • What proportion of US consumers are buying apparel on Amazon.com.
  • Which, if any, retailers Amazon’s clothing and footwear shoppers have switched their spending from.
  • What clothing and footwear brands and categories consumers are buying on Amazon.
  • Why consumers choose to buy clothing and footwear on Amazon.com
  • Amazon shoppers’ attitudes toward Amazon Fashion and its offerings on a range of subjects ranging from private labels to the ease of using the Amazon website.
  • Where else, besides Amazon Fashion, respondents shop for apparel.
  • How apparel ranks versus other categories in terms of purchase rates on Amazon.com.

We provide year-over-year comparisons for many metrics.

Click here to read the findings from the Amazon Apparel Consumer Survey 2019.

premium

This report is for Premium subscribers only. Learn more about subscriptions here.

Other research you may be interested in:

×
Do NOT follow this link or you will be banned from the site!

GET OUR DAILY INSIGHTS