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Hottest Holiday Toys 2018

In this report, we focus on the US and UK toy markets and outline some of the trends we think are going to influence toy gifting this holiday season.

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July 2018 US Same-Store Sales

Costco’s same-store sales grew higher in July this year compared to the growth reported in the same month last year. Buckle and Cato brands’ comp growth turned positive compared to declines posted in July 2017. L Brands’ comps were flat.

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June 2018 US Same-Store Sales

Costco’s same-store sales growth accelerated in June versus the same period last year. Buckle, Cato and L Brands all reported comp improvement year over year.

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May 2018 US Same-Store Sales

Same-store sales for Costco saw an acceleration in May versus the same period last year. Cato, Buckle and L Brands all reported positive May comps, which also accelerated versus the same period last year.

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March 2018 US Same-Store Sales

Same-store sales for the group improved in March, and Costco, Cato and L Brands all reported positive comps for the month. Costco and L Brands beat comp estimates.

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Doing Business in China

$1.63 billion in sales are made in the first 38 minutes
• 42.6% of sales are made via mobile devices
• The first domestic order is delivered in 15 minutes
• The first cross-border order is delivered in 2 hours
• In 2014, Alibaba offered an 11.11 shopping festival to global shoppers

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