Insight ReportFlipkart Big Billion Days 2023: Wrap-Up—Value, Technology and Convenience Take the Lead Arun Sriram, Analyst Sector Lead: Anand Kumar, Associate Director of Retail Research October 24, 2023 Reasons to ReadIndia-based online marketplace Flipkart (majority-owned by Walmart) hosted the 10th iteration of its annual flagship shopping event, Big Billion Days (BBD), on October 8–15, 2023. We present key trends and insights from BBD 2023 based on our observations and key insights released by Flipkart via a company statement on October 15, 2023. Companies mentioned in this report include/are: Amazon, ClearTrip, Flipkart, Lifestyle, Meesho, Myntra, ShopClues, Tata Cliq, Vijay Sales Other relevant research: Flipkart Big Billion Days 2023: Preview—Positive Consumer Sentiment and a Focus on Immersive Shopping Big Billion Days 2022 Wrap-Up: Sellers and Consumers Benefit from Tech-Powered Shopping Experiences Market Outlook: India E-Commerce—Online Adoption Expands to the Hinterlands Amazon Prime Day India 2023: Wrap-Up—Discounts Drive Prime Members To Splurge India’s Post-Pandemic Retail Revival: Five Key Trends Signaling the Brick-and-Mortar Comeback Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Three Data Points We’re Watching This Week, Week 7: Consumer Sentiment FocusEarnings Insights 1Q25, Week 3: E-Commerce Sees Solid Results as Amazon, Coupang, Zalando and More Report Growth—InfographicUS Store Tracker Extra, June 2025: 120+ Million Square Feet of Retail Space To Close This Year, Outpacing Openings by Over 1.5XAnalyst Corner: US Foodservice Growth Prospects To Improve, But Tariff Uncertainty Looms—Market Outlook with Sujeet Naik