1,310 results found

China – Tapping into New Opportunities

● Fung Global Retail & Technology publishes research available on www.FungGlobalRetailTech.com
● We advise retailers, real estate developers and tech companies on projects situated at the intersection of retail,
tech and/or fashion.
● Our team possesses a robust knowledge bank and significant experience in the retail, fashion and tech fields.

AR VR – At an Inflection Point (RetailLoco)

• AR/VR applications are becoming more
commonplace, for example in virtual catalogs
and Pokémon Go
• Goggles such as Google Cardboard and $79
Google Daydream View put the price of AR
within reach
• One forecast calls for a $80 billion market in
2025, and VC funding is increasing rapidly
• AR has seen broad acceptance; will VR
overcome the “nerd factor”?

The Pokémon Go Invasion Is Unstoppable

With a peak of 26 million active players, Pokémon Go is the most successful mobile game ever in the US, surpassing even Candy Crush Saga at its peak of popularity. Retailers are seeing the additional foot traffic the game has generated as a mixed blessing, as not all players are buying in stores.

Top 25 Retail Trends

Top 25 Retail Trends
1. Store Traffic
2. Experiential Retail
3. Smart Malls
4. Retail Store Closings and Openings
5. Owning Grocery
6. Moving to Omni
7. Evolving Pure Plays
8. Winner-Take-All E-Commerce & More…..

Buy Buttons

Buy buttons are not brand new—Amazon patented one in 1999—and in recent years, as they have proliferated on social media; most major platforms have tested them in some form. However, buy button technology has not been widely adopted by platforms and consumer adoption has also been slow.