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Event Coverage | November 13, 2019

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Five Key Takeaways from the AAFA Executive Think Tank 2019: The Importance of Digitalization and Transparency in Supply Chains

The Coresight Research team attended the American Apparel and Footwear Association Executive Think Tank 2019 in Hong Kong on November 7. We discuss the key insights from the event, which touched on digitalization and transparency in supply-chain operations, as well as the secrets to entering the market in China.

Question of the Week | November 11, 2019 Free Report

What Products Do Chinese Tourists Buy While on Overseas Trips?

QUESTION OF THE WEEK: What Products Do Chinese Tourists Buy While on Overseas Trips?

Insight Report | November 6, 2019 Free Report

China Outbound Tourists Survey 2019: Infographic

Our infographic focuses on the results of our fifth annual survey of Chinese overseas tourists’ travel, spending behavior and preferences.

Deep Dive | November 6, 2019 Premium

Chinese Outbound Tourists Survey 2019: Growing Traveler Numbers Fuel Total Spending Growth

This report details the results of our fifth annual survey of Chinese overseas tourists’ travel, spending behavior and preferences.

Insight Report | October 15, 2019 Premium

Insights from China: How Brands and Retailers Are Leveraging Video-Sharing Platform Bilibili

Animation, comics and gaming content is growing steadily in popularity in China amongst young consumers. Recognising the potential of this economy, brands and retailers are beginning to promote their products through Bilibili, a video-sharing platform for animation-focused user-generated content.

Insight Report | October 10, 2019 Premium

One Month to Singles’ Day: Leveraging Alibaba’s Ecosystem Fully to Drive Results

With one month to go until Singles’ Day, we discuss the rules for merchants for this year’s 11.11 Global Shopping Festival and what merchants need to know to grow sales during promotional events on Alibaba’s e-commerce platforms.

Insight Report | October 8, 2019 Premium

Key Festivals and Holidays for Promotional Campaigns in China in 2020: Calendar

China sees a number of festivals and holidays that retailers and brands can tap with marketing and promotional campaigns

Insight Report | September 5, 2019 Premium

Costco’s First China Store: A First Look and a Look Ahead

On August 27, Costco opened its first store in China. First-day traffic was so heavy the store was forced to close early due to overcrowding. The Coresight Research team was there for the opening day and made a return visit on August 29.

Flash Report | August 28, 2019

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Shoppers Flock to Costco’s First China Store, Forcing It to Close Early

Costco gained heavy traffic and customer flows: lines were formed before opening; consumers had to wait three hours for parking; average check-out time was about two hours.

Insight Report | August 9, 2019 Free Report

Six Top Chinese Shopping Festivals You Cannot Miss

The top shopping festivals in China represent huge opportunities for brands and retailers to raise brand awareness and drive sales. Brands and retailers must be ready to take advantage of the shopping festivals China to tap into their full potential.

Deep Dive | April 22, 2019 Premium

Success in China E-Commerce: Your Tmall 101

Alibaba’s Tmall accounted for 60% of gross merchandise volume (GMV) in the online retail business-to-consumer (B2C) market in China in the third quarter of 2018, according to China Internet Watch and Analysis.

Insight Report | March 28, 2019 Premium

Insights from China: Alipay and WeChat Pay Go International

Alipay and WeChat Pay have gone international more quickly due to booming Chinese outbound tourism. They are accepted not only at retail locations but also used to pay transportation fares in support of local services.

Insight Report | March 12, 2019 Premium

New Retail Briefing #5: Alipay Pushes Cross-Border Payment; JD.com Continues Unstaffed Delivery Initiatives Abroad

“New Retail” is a model for integrating online retail, offline retail and logistics across a single value chain powered by data and technology. In this biweekly series, we cover important developments in New Retail in China and beyond.

Deep Dive | March 5, 2019 Premium

A Guide to Entering China for Foreign Brands and Retailers, Part 3: Breaking into the China Market — Optimizing Marketing and Promotional Strategies for Singles’ Day

In this is the third report in our series A Guide to Entering China for Foreign Brands and Retailers, we focus on how foreign brands can use Singles’ Day as a springboard to enter China, leveraging our proprietary data on brands’ sales performance on Singles’ Day 2018 on Tmall.

Insight Report | February 28, 2019 Premium

Insights from China: Millennials Travel Overseas for An Experience

Chinese tourists are traveling more but spending less on shopping when they go. Younger tourists look for experience trips over shopping. We look at how Western retailers can attract and retain this valuable demographic.