Insight Report 5 minutes PremiumCostco’s First China Store: A First Look and a Look Ahead Coresight Research September 5, 2019 Executive SummaryOn August 27, Costco opened its first store in China. First-day traffic was so heavy the store was forced to close early due to overcrowding. The Coresight Research team was there for the opening day and made a return visit on August 29. This is what we found: The store continued to be packed, with food and consumables being the most popular section for shoppers. Costco has the most pricing advantage in electronics. In consumables, Costco offers lower prices in meat compared with online, but almost the same or higher prices for fruits. Membership retention, consumer behavior and developments in the trade dispute will determine Costco’s success in China. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: October 2023 Monthly Consumer Update: US, UK and ChinaChina Consumer Tracker: Consumer Confidence DeclinesWeekly US and UK Store Openings and Closures Tracker 2023, Week 48: Wilko’s Loss Is Poundland’s GainNavigating AI Risks in the GenAI Era—Insights Presented at The Lead Summit 2024