Insight Report 9 minutes PremiumRetail Media—New Opportunities for US Specialty Retailers Coresight Research December 8, 2022 What's InsideThe pandemic-driven surge in online shopping has accelerated the growth of retail media. We explore the retail media opportunity for specialized retailers that sell own-branded merchandise (single-brand) and multibrand retailers. Data in this report include: Global retail media advertising revenue, 2020–2022E Proportion of US retailers that currently have retail media capabilities US retailers that do not currently have retail media capabilities: proportions that plan to offer retail media in future, broken down by timescale Retail media formats and margins Retail media formats currently in use among US retailers Companies mentioned in this report include: Gap Inc., Macy’s, Inc. Other relevant research: A Guide to Multiplying Retail Media Dollars Digital Retail Media—a New Opportunity for US Grocery The Evolution of Retail Media: Five Trends To Watch This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: China Consumer Tracker: Consumer Sentiment RisesThree Data Points We’re Watching This WeekEarnings Insights 4Q23, Week 6: BJ’s, JD.com, Ross and Others Record Strong Performances; Big Lots and Kroger Witness DeclinesE-Commerce for the Modern Consumer: Building Trust in a Digital Age
