Insight ReportDigital Retail Media—a New Opportunity for US Grocery Coresight Research November 10, 2021 Reasons to ReadThe grocery e-commerce platforms that US consumers turned to in 2020 now present a significant opportunity for retailers, even as consumers return to stores. We examine three key trends in retail media in the US grocery market: Retailers’ strategies to capitalize on the pandemic-driven e-commerce boom using retail media Instacart’s heavy investment in advertising services for CPG brands The impact of tightening online consumer privacy standards—and how this heightens the retail media opportunity Explore our wider coverage of the US grocery sector, including our E-Commerce Outlook and Holiday preview reports. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Playbook: AI for Productivity in Retail—Eight Areas of OpportunityWeekly UK Store Openings and Closures Tracker 2026, Week 6: Quiz Enters AdministrationShifting the Size and Fit Paradigm: A Three-Pillar Framework To Reduce Returns and Future-Proof for Agentic CommerceOnline Shopping in Focus—Amazon Dominates E-Commerce Competition: US Consumer Survey Insights
