Insight ReportDigital Retail Media—a New Opportunity for US Grocery Coresight Research November 10, 2021 Reasons to ReadThe grocery e-commerce platforms that US consumers turned to in 2020 now present a significant opportunity for retailers, even as consumers return to stores. We examine three key trends in retail media in the US grocery market: Retailers’ strategies to capitalize on the pandemic-driven e-commerce boom using retail media Instacart’s heavy investment in advertising services for CPG brands The impact of tightening online consumer privacy standards—and how this heightens the retail media opportunity Explore our wider coverage of the US grocery sector, including our E-Commerce Outlook and Holiday preview reports. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: 1Q25 Retail Inventory Insights: Lean Inventory, Tariff Mitigation, Supply Chain AdjustmentsShoptalk Spring 2025: Day Two—Next-Generation Search and the Leading Edge of Storytelling, from Influencers to Lived ValuesUS Store Tracker Extra, March 2025: US Total Closed Retail Space Exceeds 100 Million Square FeetInnovator Profile: Lica World—Delivering Compelling AI-Created Video to Maximize ROAS
