Event CoverageLoyalty Programs, Retail Media and More: Insights from DMEXCO 2024 Coresight Research October 4, 2024 Reasons to ReadDMEXCO (Digital Marketing Expo & Conference) 2024 took place during September 18–19, 2024, at the Koelnmesse exhibition center in Cologne, Germany. Each year, the event brings together marketing and media professionals, industry leaders and technology pioneers from around the world to explore key topics in the digital marketing space. Coresight Research took part in the “From Bricks to Clicks: Loyalty Programs as the Catalyst for Omnichannel Insights” panel at DMEXCO 2024. We present insights from the panel, covering a range of topics, including loyalty programs and retail media. Companies mentioned in this report include: Target , Tealium, Walkbase Other relevant research: US Retail Loyalty Programs: Decoding Consumer Behavior To Build Lasting Relationships Analyst Corner—Blending Monetary Rewards, Experiences and Technology: Explore US Retail Loyalty Programs with Sujeet Naik More research reports on retail media Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Analyst Corner: The Appeal and Power of Middle-Aged RFID Technology Continues to Pick Up Steam, with John HarmonConsumer Sentiment Peaks Ahead of Singles’ Day—Then Stabilizes: China Consumer Survey InsightsWeekly UK Store Openings and Closures Tracker 2025, Week 43: Gap Returns To Physical StoresEconomic Sentiment Declines Significantly: Weekly US Consumer Sentiment, Week 43, 2025—Data Graphic