November 19, 2023 Analyst Corner Register for Free Access Weinswig’s Weekly: The Singles’ Day Trifecta—Discounting, Livestreaming and AIThe world’s largest online shopping festival, Singles’ Day, reached its climax last week. Deborah Weinswig, CEO and Founder of Coresight Research, discusses the shopping festival’s performance highlights and its winning combination of discounting, livestreaming and AI (artificial intelligence).
November 12, 2023 Analyst Corner Premium Weinswig’s Weekly: Five Foundations for the 2023 Festive SeasonThe holiday shopping season is now in full swing! Deborah Weinswig, CEO and Founder of Coresight Research, discusses five festive foundations, from livestreaming to generative AI to wellness and more!
October 24, 2023 Deep Dive Free Report Immersive Experiences in Retail: Driving Sales Through Enhanced Shopper EngagementImmersive experiences are emerging that promise to revolutionize the retail industry in driving customer engagement and loyalty. Coresight Research and Obsess explore how US brands and retailers plan to invest in and offer such experiences to reap multiple benefits, based on proprietary Coresight Research survey data.
August 11, 2023 Insight Report Premium Countdown to China’s Singles’ Day 2023: Three Months To Go—Livestreaming Trends That Brands Must KnowSingles’ Day, the largest online shopping festival in the world, is just three months away! As live video has become an increasingly popular shopping channel among Chinese consumers, we look at the latest trends in livestreaming e-commerce to inform brands’ and retailers’ Singles’ Day 2023 preparations.
August 10, 2023 Deep Dive Premium 3Q23 US Livestreaming Tracker: Target Provides Competition for Walmart, Opportunities for Home and BeautyTarget poses a threat to Walmart in the livestreaming space. Continuing our quarterly US Livestreaming Tracker series, we analyze our latest US consumer survey findings to explore the role of livestreaming in the shopping journey—covering popular platforms, product categories and more.
July 11, 2023 Insight Report Premium China’s 6.18 Shopping Festival 2023: Livestreaming and International Brands Attract ShoppersLivestreaming and international brands attracted shoppers during China’s 6.18 shopping festival 2023. We discuss these trends and look at key performance results from Alibaba, JD.com and other notable participants in this year’s event. We also analyze proprietary survey findings to assess 6.18 participation and spending among Chinese consumers.
May 30, 2023 Deep Dive Premium 2Q23 US Livestreaming Tracker: Video-Sharing Platforms Overtake Social Media as a Live-Shopping DestinationVideo-sharing platforms have overtaken social media as a destination for live shopping. Continuing our quarterly US Livestreaming Tracker series, we analyze findings from our latest proprietary survey of US consumers on the role of livestreaming in the shopping journey—covering livestreaming platforms, spending across various product categories and more.
May 17, 2023 Infographic Free Report 10 Key Trends Shaping Livestreaming E-Commerce in 2023—Free InfographicIn Western markets, livestream shopping adoption has accelerated over the past two years, but what trends will shape the channel in 2023? Coresight Research and Bambuser present research highlights in this free infographic, leveraging proprietary survey findings.
April 27, 2023 Innovator Profile Premium Innovator Profile: Radd.’s Video-Marketing Tool Drives E-Commerce Traffic and ConversionAs part of our Innovator Profile series in the lead-up to Shoptalk Europe 2023, we present Radd., a video-marketing solution for e-commerce brands and retailers.
February 1, 2023 Deep Dive Free Report 10 Key Trends Shaping Livestreaming E-Commerce in 2023In Western markets, livestream shopping adoption has accelerated over the past two years. Shoppable livestreams will continue connecting retailers and shoppers through 2023, creating opportunities for companies across the retail space. This free report is sponsored by Bambuser.
January 23, 2023 Deep Dive Premium 1Q23 US Livestreaming Tracker: Consumers Seek Real-Time Engagement in the Shopping JourneyIn the live shopping space, consumer demand for real-time engagement is increasing. Continuing our quarterly US Livestreaming Tracker series, we analyze findings from our latest proprietary survey of US consumers on the role of livestreaming in the shopping journey—covering livestreaming platforms, spending across various product categories and more.
January 23, 2023 Insight Report Register for Free Access Is Influencer Marketing Still Effective in the Global Beauty Market?Influencers, celebrities and other key opinion leaders have become instrumental to the global beauty industry. We examine the evolving role of these personalities in the industry and how companies can use them to support brand growth.
January 19, 2023 Deep Dive Free Report Innovator Intelligence: Achieving Social and Live Commerce Success with Authentic, Interactive and Engaging ContentIn this Innovator Intelligence report, we discuss key opportunities in the US social commerce market, covering UGC (user-generated content), reality technologies (AR/VR) and livestreaming. This free report is sponsored by LiSA.
January 11, 2023 Deep Dive Premium Livestreaming in Western Markets: A Beauty Renaissance Is on the HorizonAs part of our Livestreaming in the West series, we delve into current trends and future opportunities in livestreaming e-commerce in beauty, leveraging proprietary survey data.
December 14, 2022 Insight Report Premium Livestreaming Latest, December 2022: Live Shopping Takes Black Friday by StormAs part of our Livestreaming Latest series, we present recent developments and notable trends in the global livestreaming space, including livestreaming during Black Friday. We offer examples of recent livestreaming events from retail companies globally.
