2Q23 US Livestreaming Tracker: Video-Sharing Platforms Overtake Social Media as a Live-Shopping Destination

Video-sharing platforms have overtaken social media as a destination for live shopping. Continuing our quarterly US Livestreaming Tracker series, we analyze findings from our latest proprietary survey of US consumers on the role of livestreaming in the shopping journey—covering livestreaming platforms, spending across various product categories and more.

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10 Key Trends Shaping Livestreaming E-Commerce in 2023

In Western markets, livestream shopping adoption has accelerated over the past two years. Shoppable livestreams will continue connecting retailers and shoppers through 2023, creating opportunities for companies across the retail space. This free report is sponsored by Bambuser.

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