Insight ReportAmazon India Prime Day 2023: Preview—A Focus on Convenience and Value, Plus Engagement Through Livestreaming and Gamification Arun Sriram, Analyst Sector Lead: Anand Kumar, Associate Director of Retail Research July 6, 2023 Reasons to ReadAmazon India will hold its seventh annual Prime Day shopping festival on July 15–16, 2023. We present five key insights ahead of the event, covering its focus areas, Amazon India’s continued support for SMBs (small and medium-sized businesses), headline discounts and more. Other relevant research: More Coresight Research coverage of Amazon’s Prime Day, including in the US and from past years The Coresight Research Amazon Databank brings together a range of proprietary data on Amazon, with a focus on its US retail operations. All our reports on shopping festivals/holidays and India retail Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Holiday 2025: US Consumer Survey and Retail Outlook—From Social to Smart: AI Becomes the New Driver of Holiday Discovery and ValueConsumer Sentiment Unpacked—Higher-Income, Younger Consumers Are Most Optimistic: US Consumer Survey Insights ExtraInnovator Profile: Kalder—Monetizing Customer Loyalty with White-Label Cashback and RewardsHead-to-Head in Global Luxury Retailing: Kering vs. LVMH
