Weinswig’s Weekly: Understanding the Scale and Demographics of Cross-Channel Shopping

What's Inside

Each report in the Weinswig’s Weekly series reflects on a topical theme in retail. We also highlight our key research from the past week and upcoming reports to look out for, so you don’t miss out.

This week’s note, “From the Desk of Deborah Weinswig,” looks at new Coresight Research data on who shops across channels and which types of consumers stick to single-channel shopping.

Other relevant research:

• Understanding Cross-Channel and Cross-Category Shopping: US Consumer Tracker Extra, July 2023
• View the full series of US Consumer Tracker and US Consumer Tracker Extra reports.
• The Coresight Research US Consumer Tracker Databank provides insight into US consumer behaviors from our weekly surveys.
• Read last week’s Weinswig’s Weekly, which discusses the performance of Amazon’s Prime Day sales event.