Insight Report 11 minutes PremiumLivestreaming Latest, December 2022: Live Shopping Takes Black Friday by Storm Coresight Research December 14, 2022 What's InsideWe present recent market developments, reported performance of livestreaming by retail companies and three trends we have seen in the livestreaming space recently—including livestreaming during Black Friday. We also highlight other notable livestreaming events held by brands, retailers and livestreaming platforms in the past month. This report is part of our Livestreaming Latest series, which provides regular updates on the variety of approaches in livestreaming e-commerce that are emerging around the world, across different retail sectors. Companies mentioned in this report include brands, retailers, social media platforms and technology providers: Bambuser, Bloomingdale’s Outlet, Coach, Firework, Macy’s, Newegg, NTWRK, Pinterest, Ralph Lauren, TikTok, Twitch, Verb Technology Company, YouTube and more Other relevant research: More on Black Friday The previous report in the series—Livestreaming Latest, November 2022: Capturing Singles’ Day and Holiday Shoppers and Expanding into Real Estate All Coresight Research coverage of livestreaming e-commerce Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Walmart To Shut Down Health Centers and Virtual Care Services—Exploring The Reasons and ImplicationsPet Apparel and Accessories: A Niche Market with Strong Growth PotentialMarch 2023 US Retail Traffic and In-Store Metrics: Store-Based Sales and Traffic Growth Decelerate FurtherChina Consumer Tracker: More Than 70% of Respondents Are Avoiding Public Places
