178 results found

Holiday 2020: US Black Friday and Cyber Monday Insights—Digital Sales Growth Underwhelms on Cyber Monday

This year, Black Friday in the US has been mainly digital, as consumers shift spending to e-commerce. In this free report, we discuss digital sales performance during Cyber Week, covering total revenues and year-over-year growth, the boost provided by pickup services, US retailers’ average discount rates and popular product categories among US shoppers.

The 4-5-4 US Retail Calendar, 2021–22: Your Guide to the Retail Year

The 4-5-4 US retail calendar is a guide to the fiscal year ending January 29, 2022. The calendar is used by many US retailers; it ensures comparability between years by dividing the year into months based on a “4 weeks-5 weeks-4 weeks” format. We note major holidays and calendar events within each week across the year and compare when these fall to 2020–21.

Big Billion Days 2020 Preview: Flipkart Offers Pre-Booking and Daily Shopping Games To Drive Sales

Launched in 2014, the Big Billion Days shopping festival is the annual flagship shopping event of Walmart-owned Indian retailer Flipkart. The Big Billion days sale will take place on October 16–21 this year. We explore a preview of key features of this year’s Big Billion Days shopping festival, including pre-booking, shopping games, offers and promotions, and upcoming events by retail competitors.