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March 2020 US Retail Traffic and In-Store Metrics: Traffic Falls by Over 60%, and Much More Steeply Toward the End of the Month

March 2020 saw a significant decline in US retail traffic amidst the coronavirus pandemic, heavily impacted by the store shutdowns implemented from the middle of the month. We review store traffic changes through the month and the sectors most impacted by the current crisis. We also consider key findings from a survey by RetailNext, which highlights the widely held belief that the pandemic will have long-term effects on retail.

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Coronavirus Insights: China Embraces Signs of Recovery

Since the coronavirus broke out in Wuhan in January, China has implemented unprecedented measures to control the spread of the virus. The nationwide lockdown looks to have been a success—we discuss signs that indicate the country is now on the road to recovery. We consider the implications for brands, as well as what the “new normal” might look like for China’s residents and businesses as the nation looks to move on from the coronavirus.

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