Insight ReportSingles’ Day 2021 Preview: Three Themes To Watch Coresight Research November 1, 2021 Reasons to ReadThe first official sales period of Singles’ Day 2021 began on November 1, 2021. Continuing our coverage of the shopping festival in China, we present a preview of the event, with a focus on major e-commerce players Alibaba and JD.com. We discuss the event’s key dates and outline three themes to watch this year: Inclusivity Membership privileges Sustainability. Click here to read more about Singles’ Day 2021, as well as further Coresight Research coverage of past Singles’ Day events. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: June 2025 US Retail Sales: Sales Expansion Remains Resilient as Most Sectors Post Positive GrowthWeekly UK Store Openings and Closures Tracker 2025, Week 36: UK Sees 25% Fewer Closures Year Over Year6.18 Shopping Festival Helps Lift Consumer Sentiment After Recent Lows: China Consumer Survey InsightsShoptalk Fall 2025 Day One: Building Resilience Through Agility, AI and Authentic Connections to Thrive in Volatile Times