Insight Report 10 minutes PremiumSingles’ Day 2020: Alibaba and JD.com Record $115 Billion in Sales Coresight Research November 19, 2020 What's InsideAs the world’s largest online global shopping festival, Singles’ Day presents an exciting sales opportunity for brands and retailers. We discuss the Singles’ Day sales performance of China’s leading e-commerce players. This report covers the following: Comparison of sales performance for Alibaba and JD.com—including market share and year-over-year change in GMV The impact of changes to the length of the shopping festival on sales data The highest-performing brand on Alibaba’s Tmall—including the dominance of international brands in top 10 rankings across multiple categories, such as Apple, Casio and NIKE Consumer shopping patterns—including high demand in beauty and electronics categories Key themes from this year’s festival, such as delivery capacity and new product launches We also present the implications for brands and retailers, with learnings that can be applied to the China market and shopping festivals in particular, as well as to year-round sales strategies. Click here to read more about Singles’ Day 2020, as well as further Coresight Research coverage of past Singles’ Day events. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Head-to-Head in Global Household Care: The Clorox Company vs. Reckitt BenckiserMarch 2023 Monthly Consumer Update: US, UK and ChinaData Dive: Global Tech Layoffs—Cyclical or Structural?October 2023 UK Retail Sales: Growth Slides Again Amid High Borrowing Costs and Unfavorable Weather