Deep Dive 16 minutes PremiumPlaybook: Inclusivity in Retail Coresight Research July 14, 2021 What's InsideThe Coresight Research Playbook series provides recommendations for brands, retailers and marketplaces seeking to tap growth segments and emerging trends. Coresight Research has identified inclusivity in retail as one of the key trends to watch in 2021. Inclusivity—providing equal access for people who might otherwise be excluded or marginalized—has accelerated in the light of the racial justice movement in the US helping to inspire a global conversation on diversity and representation. It is a thread that touches every part of an organization, both internally and externally. In this Playbook, we present five strategies for brands and retailers to align inclusivity goals across their products and operations, covering the following topics: Determining strategic goals Aligning goals through the supply chain Identifying opportunities to reach underrepresented customers Leveraging strengths to develop inclusive products Build a consistent marketing approach For more on inclusivity, read our Think Tank on the purpose and promise of the US adaptive apparel market. Click here to read the previous report in the Playbook series, which presents four key strategies that US retailers can adopt in their last-mile ecosystem to gain a competitive advantage. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: Manhattan Momentum 2023 Conference: Manhattan Associates Adds RFID, Touts Cloud-Native Architecture, Generative AI Potential and Google Shopping IntegrationMarch 2023 Leading Indicators of US Retail Sales: Mid-Single-Digit Growth Amid Growing Consumer SentimentBrand Influence, Customer Experiences, AI, Sustainability and Talent Matter: Insights from NextGen Commerce, a Coresight Research ConferenceWeinswig’s Weekly: Retail Media Networks Present a Challenging but Highly Rewarding Opportunity