Insight Report 8 minutes PremiumOne Month to Singles’ Day: Platforms Release Their Festival Plans for 11.11 Coresight Research October 11, 2022 What's InsideThe world’s largest online shopping festival, Singles’ Day (also known as 11.11), is one month away. As part of our countdown to Singles’ Day 2022, we present various major e-commerce platforms’ plans for this year’s festival and discuss how Singles Day 2022 will differ from previous years, particularly in regard to the influence of short-video platforms, such as Douyin and Kuaishou. Click here to read more about Singles’ Day 2022 as we countdown to the event, as well as Coresight Research’s coverage of past Singles’ Day events. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: US Consumer Tracker: Consumers Settle in to Winter HabitsSocial Commerce in Focus—Opportunity for TikTok; Apparel Captures Attention: US Consumer Survey InsightsUS Subscription E-Commerce: Flexibility and Personalization Can Help Companies Navigate Challenges Amid a Softened MarketConsumers Pursue Conflicting Anti-Inflation Strategies: US Consumer Tracker 2023, Week 23
