Insight Report 6 minutes PremiumInsights from the Singles’ Day Pre-Sale Period: US Retailers’ Exposure to China Coresight Research November 11, 2019 What's InsideNovember 11 marks the Chinese shopping festival known as Singles’ Day. As part of our comprehensive series of reports covering this retail holiday, we assess the success of US and international brands in penetrating the Chinese market. We discuss a number of factors that may be impacting the exposure of these brands: The success of indigenous brands Digital marketing strategies Physical presence in China Click here to read more Coresight coverage of Singles’ Day for 2019 and prior years. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: Weinswig’s Weekly: The Singles’ Day Trifecta—Discounting, Livestreaming and AIChina Consumer Tracker: Understanding Beauty ShoppersSeasonal Shopping, 1Q24—Expectations for Valentine’s Day, Easter and Presidents’ Day: US Consumer Survey Insights ExtraShoptalk Europe 2023 Day Three: Retail Media and Technology Take Center Stage
