Insight Report 14 minutes PremiumFlipkart Big Billion Days 2023: Wrap-Up—Value, Technology and Convenience Take the Lead Arun Sriram, Analyst Sector Lead: Anand Kumar, Associate Director of Retail Research October 24, 2023 What's InsideIndia-based online marketplace Flipkart (majority-owned by Walmart) hosted the 10th iteration of its annual flagship shopping event, Big Billion Days (BBD), on October 8–15, 2023. We present key trends and insights from BBD 2023 based on our observations and key insights released by Flipkart via a company statement on October 15, 2023. Companies mentioned in this report include/are: Amazon, ClearTrip, Flipkart, Lifestyle, Meesho, Myntra, ShopClues, Tata Cliq, Vijay Sales Other relevant research: Flipkart Big Billion Days 2023: Preview—Positive Consumer Sentiment and a Focus on Immersive Shopping Big Billion Days 2022 Wrap-Up: Sellers and Consumers Benefit from Tech-Powered Shopping Experiences Market Outlook: India E-Commerce—Online Adoption Expands to the Hinterlands Amazon Prime Day India 2023: Wrap-Up—Discounts Drive Prime Members To Splurge India’s Post-Pandemic Retail Revival: Five Key Trends Signaling the Brick-and-Mortar Comeback Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Weekly US and UK Store Openings and Closures Tracker 2025, Week 1: Big Lots Set to Keep Some Stores Open in 2025Analyst Corner: Agentic AI—The New Wave of AI Opportunity, with Charlie PoonShoptalk Spring 2025 Wrap-Up: Customer-Centricity for a New Golden Age of RetailCES 2025 Wrap-Up: Top 10 Takeaways—AI, Retail Tech, Sustainability, and Health and Wellness Come into Focus
