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Digitally Native Vertical Brands in the US Food, Beverage and Food Supplement Market: Opportunities in Hybrid Models


What's Inside

Digitally native vertical brands (DNVBs) are a small but growing presence in the US food, beverage and food supplement market. We discuss the category size, key trends that are driving sector growth and the major headwinds.

Data in this report are:

  • Total DNVB sales in the US food, beverage and food supplement market and year-over-year change, 2020–2026
  • Most recent round of funding for selected US DNVBs in the food, beverage and food supplement market
  • Net income from operations for TruBrain, 2019–2021

Companies mentioned in this report include: Moon Juice, H.V.M.N., Sanzo, TruBrain, Wandering Bear Coffee

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