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Holiday 2023: Social Media Strategies—Shoppable Posts and Creator-Generated Content Can Drive Conversion

What's Inside

The holiday season is not only a time of festive celebrations but also a pivotal period for brands and retailers to capitalize on the immense potential of social commerce. In this report, we explore the dynamic landscape of holiday marketing on social media, delving into key strategies and insights for brands and retailers to achieve success during the holiday 2023 season.

Companies mentioned in this report include: Aerie, Big Lots, CVS, Levi’s, Meta, Macy’s, Target, TikTok, Walgreens

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