August 2, 2021 1 minute

Coresight Bites: Shein—A Chinese Brand That Is Conquering the US Fast-Fashion Market

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Primary Analyst: Coresight Research
Contributors
Primary Analyst: Coresight Research
Other Contributors:
Georgina Smith, Head of Editorial
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Coresight Bites provide free snapshots of Coresight Research data and findings. Subscribers can access the full research here. To find out how to subscribe, click here.

China-based online clothing brand Shein has taken the US fast-fashion market by storm. We explore how Shein has found success, reviewing its business model and marketing strategies.

Click the image below to learn more about Shein.

Contributors

Georgina Smith, Head of Editorial

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