Insight ReportChatGPT and Generative AI: Five Things Retailers Should Know—Update Primel Konok, AnalystTerence Ng, Senior Analyst Sector Lead: John Harmon, CFA, Associate Director of Technology Research May 23, 2023 Reasons to ReadGenerative AI (artificial intelligence) has the potential to transform the retail industry. We explore five things retailers should know about ChatGPT and other AI solutions, including the benefits, pitfalls and technology landscape of generative AI. This report updates our previous research report on the topic. Companies mentioned in this research report include: Alibaba, Amazon, Baidu, Databricks, Google, IBM, JD.com, Microsoft, OpenAI Other relevant research: The Retail Buzz Around Generative AI—Infographic Building Blocks of the Metaverse: Artificial Intelligence (AI) Motivating Customer Action and Driving Business Growth with AI-Generated, Personalized Digital Marketing All Coresight Research coverage of emerging technology Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Analyst Corner—DeepSeek Opens the Door for AI Democratization: The AI Opportunity, with Charlie PoonWeekly UK Store Openings and Closures Tracker 2025, Week 44: Shoe Zone Closes StoresThree Data Points We’re Watching This Week, Week 10: Inflation, Tariffs and Consumer SentimentConsumer Sentiment—The Big Surprise in a Week of Shocks; Plus, Apparel Shopping in Focus: US Consumer Survey Insights