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Seizing New Opportunities in Fashion: How US Retailers Are Growing Their Addressable Markets

We analyze four strategies US apparel specialty retailers are using to grow their total addressable markets: product category expansion, unlocking the power of new audiences, ramping up their presence in untapped geographies and bolstering distribution channels. We assess these strategies through the lens of five leading retailers: American Eagle Outfitters, Foot Locker, Gap Inc., Lululemon Athletica and Victoria’s Secret.

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AI in Sourcing: The Need of the Hour?

With sourcing procedures and practices facing increasing scrutiny, retail players are increasingly looking to artificial intelligence (AI) programs improve operational efficiency. We discuss five key applications of AI across sourcing stages, the challenges they address and innovators offering AI-based solutions.

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