China Consumer Tracker

Access 7,000+ research reports and presentations on the retail and technology ecosystem, covering consumers, companies, economies, and retail and technology trends. Filter by product, sector, themes, regions, companies, or other parameters below. Alternatively, use the search box above to find relevant research content.

Deep Dive | June 11, 2025 Premium

Consumer Sentiment Shows Signs of Improvement Amid Temporary Tariff Reduction: China Consumer Survey Insights

We analyze proprietary survey data to uncover consumer sentiment, behavior and shopping trends in China. This report reveals a rebound in economic and financial optimism following the US government’s announcement of a temporary reduction in tariffs.

Deep Dive | May 8, 2025 Premium

Financial Optimism Falls to Lowest Recorded Level: China Consumer Survey Insights

We analyze proprietary survey data to uncover consumer sentiment, behavior and shopping trends in China. This report spotlights volatility in consumers’ expectations for the economy and their personal finances against a backdrop of new US tariffs, with recent severe declines in financial optimism.

Deep Dive | April 15, 2025 Premium

Financial Sentiment Falls to 14-Month Low Ahead of Reciprocal Tariffs, But Policy Measures Aim to Stabilize Economy: China Consumer Survey Insights

We analyze proprietary survey data to uncover declining trends in consumer sentiment in China ahead of new US tariffs. We also present an update on consumer behavior and shopping trends.

Deep Dive | March 10, 2025 Premium

Financial Confidence Falls to New Low Following US Tariff Imposition: China Consumer Survey Insights

We analyze new, proprietary survey data on consumers’ expectations for their personal finances and the economy in China, against a backdrop of new US tariffs. We also present an update on consumer behavior and shopping trends.

Deep Dive | February 13, 2025 Premium

Mixed Signals—Economic Optimism Continues But Consumers Feel the Strain on Personal Finances: China Consumer Survey Insights

Consumer sentiment in China has exhibited significant volatility in recent months. Dive into our new survey data to uncover how consumer expectations for their personal finances and the economy are diverging, against a backdrop of ongoing stimulus measures and new US tariffs. We also present an update on consumer behavior and shopping trends.

Deep Dive | January 20, 2025 Premium

Sustained Stimulus Measures Give Rise to Consumer Optimism: China Consumer Survey Insights

Diving into new survey data, we assess Chinese consumers’ expectations for their personal finances and the economy through December 2024. We also present an update on consumer behavior and shopping trends.

Deep Dive | December 11, 2024 Premium

Economic Sentiment Weakens as Tariff Prospects Heighten: China Consumer Survey Insights

Diving into new survey data, we assess Chinese consumers’ expectations for their personal finances and the economy, considering China’s stimulus measures and potential tariffs from the US. We also present an update on consumer behavior and shopping trends.

Deep Dive | November 11, 2024 Premium

Further Stimulus Measures—Are They Moving the Needle on Sentiment?: China Consumer Survey Insights

Diving into new survey data, we assess Chinese consumers’ expectations for their personal finances and the economy, considering China’s stimulus measures. We also present an update on consumer behavior and shopping trends.

Deep Dive | October 17, 2024 Premium

Is China’s Stimulus Package Boosting Consumer Sentiment?: China Consumer Survey Insights

Diving into new survey data, we assess Chinese consumers’ expectations for their personal finances and the economy, considering recent efforts by China to grow the economy. We also present an update on consumer behavior and shopping trends.

Deep Dive | September 16, 2024 Premium

Consumer Confidence Hints at Economic Uptick: China Consumer Survey Insights

Following a period of dwindling consumer sentiment in China, we have recently seen this trend pivot, based on proprietary survey data. Dive into our analysis of consumers’ expectations for their personal finances and the economy, and understand current shopping behaviors.

Deep Dive | August 8, 2024 Premium

Ebbing Economic Expectations: China Consumer Survey Insights

How are consumer expectations for their personal finances and the economy shaping up so far this year in China? Find out with our proprietary survey analysis, which also offers an update on shopping behavior, levels of activity and avoidance of public places.

Deep Dive | July 4, 2024 Premium

Is Financial and Economic Optimism Waning?: China Consumer Survey Insights

Diving into new survey data, we assess Chinese consumers’ expectations for their personal finances and the economy, and present an update on their shopping behavior, levels of activity and avoidance of public places.

Deep Dive | June 7, 2024 Premium

Positive Thinking—Shoppers Remain Optimistic in Economic Outlook: China Consumer Survey Insights

We assess Chinese consumers’ expectations for the state of the economy. Our monthly China Consumer Survey Insights series presents an update on consumers’ shopping behavior, levels of activity and sentiment.

Deep Dive | May 8, 2024 Premium

Consumers Remain Reluctant to Visit Public Places: China Consumer Survey Insights

We assess Chinese consumers’ shifting channel preferences by category and the implications for retail. Our monthly China Consumer Survey Insights series presents an update on Chinese consumers’ shopping behavior, levels of activity and sentiment.

Deep Dive | April 16, 2024 Premium

Economic and Financial Sentiment Hit Six-Month High: China Consumer Survey Insights

We assess Chinese consumers’ shifting channel preferences by category and the implications for retail. Our monthly China Consumer Survey Insights series presents an update on Chinese consumers’ shopping behavior, levels of activity and sentiment.