Deep Dive PremiumUS Back to School 2023: Top Categories and Apparel Brands Owen Riley, Analyst Sector Lead: John Mercer, Head of Global Research and Managing Director of Data-Driven Research July 12, 2023 You are currently viewing a preview of this report. Already a paying subscriber? Please log in to see the entire report. If you wish to learn more about our subscription plans and become a paying subscriber, click here. Register What's InsideCompleting our coverage of the US back-to-school (BTS) retail season, we discuss the product categories and apparel brands that consumers look set to shop this year, analyzing findings from a proprietary survey of US consumers. Data in this research report include: Product categories that BTS shoppers expect to buy BTS shoppers’ expectations for spending on product categories compared to last year Apparel brands that consumers plan to buy this BTS season Popular apparel and fashion trends for BTS We break down our overall findings by school level and household income. Companies mentioned in this report include: Adidas, NIKE, Old Navy, Target, Under Armour, Walmart Other related research: US Back to School 2023: Channels and Retailers—Who Is Set To Capture Share? US Back to School 2023: Retail Outlook—Macro Context and Consumer Plans For more insights into consumer behaviors and expectations in US retail, click here to view our full collection of US Consumer Tracker and US Consumer Tracker Extra The Coresight Research US Consumer Tracker Databank provides insight into US consumer behaviors from our weekly tracker surveys. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for
