Question of the WeekWhat Are the Key Purchase Drivers for Ulta and Sephora Shoppers? Coresight Research December 2, 2019 QUESTION OF THE WEEK: What Are the Key Purchase Drivers for Ulta and Sephora Shoppers? Customers of major beauty retailers Sephora and Ulta Beauty value trust the most when selecting a beauty brand; according to a survey by Prosper Insights & Analytics in July 2019, about 66% of Ulta and Sephora shoppers said they would select a beauty product based on trust. Effectiveness of products ranked as the second-most important criterion for both sets of shoppers. This document was generated for Other research you may be interested in: Holiday Bites: Resale Shopping and Secondhand Selling—Data GraphicHoliday 2025 Survey Insights: Shopping Continues To Accelerate as the Homestretch ApproachesSector Focus: Luxury Shopping—Data GraphicWeekly US Store Openings and Closures Tracker 2025, Week 45: Bed Bath & Beyond Home Continues To Open Stores
