19 minutes

US Subscription E-Commerce—Unboxing the $15 Billion Market

Primary Analyst: Coresight Research
Contributors
Primary Analyst: Coresight Research
Other Contributors:
Sunny Zheng, Analyst
Deep Dive

What's Inside

Following strong consumer demand and sales growth in 2021 and so far this year, US subscription e-commerce businesses are reaping the benefits of recurring sales models for revenues and customer relationships.

We present our subscription market size analysis and discuss market segmentation and proprietary consumer survey data. We also explore business models, major players, key themes and opportunities for US brands and retailers in the market.

Read our Playbook on alternative models in retail for more on subscription trends.

Contents (Click to navigate)

Introduction

US Subscription E-Commerce Retailing: Performance and Outlook

Market Overview

Coresight Research Consumer Survey Data Insights

Themes We Are Watching

Purchase Flexibility

Investment in Personalization

Expanded Product Options

Profitability Concerns

What We Think

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