Event Coverage 9 minutes PremiumKey Retail-Tech Themes at NRF 2024: Retail’s Big Show—Partnerships, GenAI, RFID and Sustainability John Harmon, CFA, Associate Director of Technology Research February 1, 2024 What's InsideCoresight Research attended NRF 2024: Retail’s Big Show in New York City, hosted by the National Retail Federation. During NRF 2024: Retail’s Big Show, Coresight Research attended several meetings with companies featured in the recently updated Tech 25, our focus list of retail-technology companies to watch, as well as various other technology providers. We present retail tech-related highlights and themes from all three days of the conference, covering technology partnerships, GenAI, new developments in RFID (radio-frequency identification) technology and sustainability. Companies mentioned in this report include: Adobe, Amazon, Avery Dennison, Honeywell, HP, IBM, Manhattan Associates, Microsoft, NielsenIQ, Salesforce, SAP, Zebra Technologies Other relevant research: Our Premium Subscriber Call offered exclusive insights from CES and NRF 2024. NRF 2024: Retail’s Big Show Wrap-Up—Leveraging Tech To Evolve the Retail Experience and Improve Efficiency Insights from day one, day two and day three of NRF 2024 Introducing the New “Tech 25”: Retail-Tech Companies To Watch in 2024 Retail 2024: US E-Commerce Technology Trends—Generative AI, Retail Media and Other Revenue-Generating Opportunities To Transform the Online Landscape Visit the Coresight Research Retail Technology Hub to explore reports, data and competitive landscapes on technology. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: Analyst Corner—Profit Potential for Preloved Products? A View of the US Fashion Resale Market with Sunny ZhengRetailers Harness Seasonal Shifts: China Consumer TrackerUS Innerwear Market: Three Trends Driving Success for Brands and RetailersGroceryshop 2023 Day Three: Opportunities in Grocery in 2023 and Beyond