Two Months to Singles’ Day: New Products

What's Inside

With two months to go until Singles’ Day 2021, we explore the types of new products that may debut during the shopping festival this year, as well as initiatives by Chinese e-commerce platforms (namely, Alibaba and JD.com) to bring overseas product to the China market.

Click here to read more about Singles’ Day 2021 as we count down to the event, as well as further Coresight Research coverage of past Singles’ Day events.

Contents (Click to navigate)

What’s the Story?

Why It Matters

Two Months to Singles’ Day: In Detail

Appealing to the Younger Generation: New Niche Products, Especially in the Beauty Sector

Overseas Retailers Target the China Market: New Products and Partnerships

Recent Product Innovations Likely To Feature in Singles’ Day Sales

What We Think