The Secret to Fighting Inflation: Data-Driven Strategies for Retailers

What's Inside

Focusing on the fast-moving consumer goods category (FMCG) in the US, we discuss the impact of the current inflationary environment on retailer processes and present four data-driven strategies for retailers to deal with inflationary pressures, covering the following key areas:

• Price optimization
• Assortment and allocation planning
• Promotion management
• Retailer-supplier collaboration

This free report is sponsored by global measurement and data analytics company NielsenIQ.

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Contents (Click to navigate)

Introduction

Rethinking Retailers’ Response to Inflation: Coresight Research x NielsenIQ Analysis

The Inflationary Environment

Market and Consumer Response

Data-Driven Strategies to Navigate Inflationary Pressures

What We Think