Reasons to Read

We discuss why predictive analytics is establishing a growing role in retail.

• We outline what predictive analytics is and why retailers are using it.
• We review Coresight Research survey data on the scale of advanced analytics adoption among European retailers and on the ways in which US retailers see advanced analytics supporting their retail sectors.
• We note some of the major software giants with a presence in inventory optimization and emerging innovators that are focused on demand forecasting.